Welcome to the New and Improved PRSAHawaii.org!

The Hawaii chapter of the Public Relations Society of America
launches a refreshed website as part of its 70th anniversary
 
Aloha and welcome to the new online home of PRSA Hawaii! As you can see, we now have a refreshed website with a more modern look-and-feel that still provides our members with the latest chapter news and information.
As you navigate this website, I’d like to point out some highlights and improvements:
  • Members Only Section – We have created a section just for our members, where our popular Job Board page now lives. Since the former website limited this function, we made sure it was part of the new design. To access it, members can request a password from the login page. If you have any member login issues, email info@prsahawaii.org.
  • Easier Job Posting – We recognized the need to improve our Job Board form, and we now have one that should be easier to fill out. No more creating a special account just to post a job. We have also linked it directly to Paypal so you can be assured of a quick and secure financial transaction, whether you have a Paypal account or not. We still reserve the right to review your job submission first, but now the process will be faster for all!
  • Testimonials – As PR professionals, we all know the strength and value of having testimonials for your organization or client. The same is true for PRSA Hawaii. We are now featuring members’ stories about their experiences in areas such as receiving their APR designation or being honored at the Koa Anvil awards. Plus, we have a few new videos on our Awards and Programs pages.
  • Better Looking! – We are proud to present a site that looks cleaner and is easier to navigate. We can now display and update photos from our recent events, like Koa Anvil awards or our networking events.
We encourage you to take a look around and share it with your network! I’d like to thank our volunteer Board members for getting this site up and running, specifically our Communications Co-Chairs Noreen Reimel and Jennifer Lieu. They’ve been working on this project since the beginning of the year, and I think their hard work has paid off.
Looking forward, I’d like to encourage you to take advantage of our upcoming programs and networking events. Our next professional development program is a breakfast with serial entrepreneur and PR maven Patrice Tanaka on Wednesday September 13th at 7:30am at the Prince Waikiki hotel. And if you’re considering becoming a member, this is a great time to join with our Membership Drive happening now until September 15.
Mahalo for stopping by and exploring!
Jennifer Armstrong, APR
PRSA Hawaii Chapter President

Are you considering joining PRSA or renewing your membership? This may be the perfect time to join!

PRSA Hawaii Membership Drive
August 15 – September 15, 2017

    

Take advantage of these membership drive savings today!

Register at www.prsa.org/membership.

PRSA Hawaii Chapter President Receives Top PR Industry Credential

HONOLULU – (May 15, 2017) The Hawaii chapter of the Public Relations Society of America (PRSA) announced the latest member to receive the industry’s prestigious APR credential – Jennifer Armstrong, APR of Kaia Consulting, who also serves as the chapter’s 2017 president.

The Accreditation in Public Relations (APR) is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and to its ethical practice, and who are selected on the basis of broad knowledge, strategic perspective, experience and sound professional judgment.

Jennifer Armstrong, APR is the owner and principal of Kaia Consulting. She is currently serving as the 2017 president of PRSA Hawaii.

“My journey towards achieving the APR credential was beyond fulfilling,” said Armstrong. “The APR challenged me to prioritize my time and truly acknowledge my goals as a sole practitioner. Anytime you have the opportunity to review your craft in a more critical and fundamental way, it will prove to be beneficial to your clients, your community and yourself.”

“We applaud Jennifer’s commitment to our profession and welcome her to the ranks of Hawaii APRs,” said Shawn Nakamoto, APR, who serves as co-chair of PRSA Hawaii’s Accreditation Committee. “We encourage all PR practitioners to consider pursuing the credential as a way to further their professional knowledge and practice. PRSA Hawaii is currently offering an APR scholarship to help cover the costs of the exam and study materials.”

The deadline to submit applications for the 2017 PRSA Hawaii APR Scholarship is Friday, June 2, 2017. For more information on the APR credential, including how to apply and scholarship details, and to see a list of current PRSA Hawaii APR members, visit http://prsahawaii.org/APR-Program.

About PRSA Hawaii

Chartered in 1947, PRSA Hawaii is one of six founding chapters of PRSA. Committed to advancing the standards of the public relations profession, the chapter’s mission is to build value, understanding, and the demand of public relations professionals in Hawaii. For more information visit prsahawaii.com.

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PRSA Hawaii Announces 2017 Leadership Team and Agenda

The Hawaii chapter of the Public Relations Society of America (PRSA) is celebrating its 70thanniversary this year, and today announced its 2017 Board of Directors.

“This year, we look forward to honoring our commitment to our members by providing value through relevant programming, active networking, and a milestone Koa Anvils Awards event showcasing the best work in our local industry,” said Jennifer Armstrong, 2017 chapter president. “This year’s board of talented communicators bring a confident energy to the year ahead, and we hope our efforts will raise awareness to the important work our members do as public relations professionals in Hawaii.”

PRSA Hawaii named the following officers to its 2017 Board of Directors:

  • President – Jennifer Armstrong (Kaia Consulting)
  • President-Elect – Jocelyn Collado (Becker Communications)
  • Past President – David Pettinger, APR (Anthology Marketing Group)
  • Secretary – Kalli Abernathy (Bennet Group Strategic Communications)
  • Treasurer – Keith DeMello (Office of Enterprise Technology Services, State of Hawaii)
  • Communications – Jennifer Lieu (Ulupono Initiative) and Noreen Reimel (Ulupono Initiative)
  • Membership – Randi Camaiore (freelance healthcare consultant) and Randi Jeung (Waimanalo Health Center)
  • Koa Anvil Awards – Michelle Hee (Anthology Marketing Group) and Huy Vo (The Ritz-Carlton Residences, Waikiki Beach)
  • Programs – Francis Choe (Pang Communications) and Rebecca Pang (Rebecca Pang & Co.)
  • Education (UH) – Amy Hennessey, APR (Ulupono Initiative)
  • Accreditation & Leadership – Shawn Nakamoto, APR (University of Hawaii at Manoa) and David Pettinger, APR
  • Assembly Delegates – Rebecca Pang and Amy Hennessey, APR
  • Western District Delegate – Amy Hennessey, APR

Two PRSA Hawaii Chapter Members Earn APR Certifications

HONOLULU – (December 9, 2016) The Hawaii chapter of the Public Relations Society of America (PRSA) announced two members have achieved the industry’s prestigious APR credential – Liane Hu, APR of Olomana Loomis ISC and Melissa Torres-Laing, APR of Bank of Hawaii. The Hawaii chapter now has a total of 28 active APR members.

The Accreditation in Public Relations (APR) is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and its ethical practice, and who are selected on the basis of broad knowledge, strategic perspective, experience and sound professional judgment.

“We congratulate Liane and Melissa for successfully demonstrating their mastery of strategic communications and joining an esteemed group of public relations professionals who are committed to growing their professional knowledge and continually refining their skills,” said PRSA Hawaii Chapter President David Pettinger, APR. “As awareness of the APR credential grows, I hope to see more members of PRSA choose to pursue it.”

Liane Hu, APR

Liane Hu, APR (above), senior communications project manager, Olomana Loomis ISC: “I chose to pursue the APR because I believed it would be valuable to my development as a communications strategist. I saw earning my APR as a way to challenge my thinking, reinforce my technical skills and deepen my knowledge.”

Melissa Torres-Laing, APR

Melissa Torres-Laing, APR (above), vice president and corporate communications administrator, Bank of Hawaii: “The journey to accreditation was an opportunity to acquire new skills, build upon existing ones, and ultimately enhance my expertise in the strategic planning, execution and evaluation of public relations.”

For more information on the APR credential and how to apply, and to see a list of current PRSA Hawaii APR members, visit our APR web page.

About PRSA Hawaii

Chartered in 1947, PRSA Hawaii is one of six founding chapters of PRSA. Committed to advancing the standards of the public relations profession, the chapter’s mission is to build value, understanding, and the demand of public relations professionals in Hawaii. For more information visit prsahawaii.com.

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PRSA Hawaii Chapter Honors the Best in Local Public Relations at 33rd Annual Koa Anvil Awards

HONOLULU – (July 29, 2016) The Hawaii chapter of the Public Relations Society of America (PRSA) celebrated the best in Hawaii’s public relations industry at its 33rd Annual Koa Anvil Awards ceremony last night in Waikiki.

After a record number of entries, PRSA Hawaii gave out a total of 89 awards in two main categories: Koa Anvil Awards for outstanding public relations programs and campaigns, and Koa Hammer Awards for tactics that are part of a communications campaign.

The Best of Show award, which honors the campaign that received the highest score in the Anvil category, went to Aqua-Aston Hospitality for its brand relaunch campaign. Honolulu PR agencies Becker Communications Inc. and Bennet Group Strategic Communications each received 17 total awards.

“The quality of the programs and campaigns honored at this year’s Koa Anvils is a testament to the strength and vitality of Hawaii’s PR industry,” said President David Pettinger, APR. “This year’s winners show just how public relations can be used to strategically carry an organization’s message to both external and internal audiences. We applaud the hard work of all of our industry friends.”

PRSA Hawaii also honored industry leaders and recognized up-and-coming talent within the public relations field:

  • Gregg W. Perry Public Relations Professional of the Year AwardKristen K.C. Bonilla, APR, Hawaii Pacific Health
  • Hokupa‘a Young Public Relations Professional of the Year Award Hilary Bingman, Hawaiian Commercial & Sugar Company
  • President’s Leadership AwardAmy Hennessey, APR, Ulupono Initiative
  • Hall of Honor Award James Boersema, APR

The chapter also recognized three members who received their Accredited in Public Relations (APR) credential in the past year – David Pettinger, APR; Christina Yumul, APR; and Krista Groothuis, APR. The APR is a mark of distinction for PR professionals.

Established in 1983, the Koa Anvil Awards captures and celebrates the four rings of excellence for which the Koa Anvil competition is judged: research, planning, execution and evaluation. It is a competition to develop better plans, use creativity to produce better results, increase professional skill to produce the best public relations programs and tools that keep the professional motivated and moving forward.

About PRSA Hawaii

Chartered in 1947, PRSA Hawaii is one of six founding chapters of PRSA. Committed to advancing the standards of the public relations profession, the chapter’s mission is to build value, understanding, and the demand of public relations professionals in Hawaii. For more information visit prsahawaii.com.

# # #

PRSA Hawaii Chapter Recognizes Two New APR Members

HONOLULU – (July 8, 2016) The Hawaii chapter of the Public Relations Society of America (PRSA) announced the latest recognition of two members with the industry’s prestigious APR credential – Christina Yumul, APR of Storieology Communications and Krista L. Groothuis, APR.

The Accreditation in Public Relations (APR) is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and to its ethical practice, and who are selected on the basis of broad knowledge, strategic perspective, experience and sound professional judgment.

“We welcome Christina and Krista to the ranks of Hawaii public relations professionals who hold the APR credential,” said Duke Gonzales, APR, who serves as co-chair of PRSA Hawaii’s Accreditation Committee. “We have now grown our APR community to 26 members, and we encourage all PR practitioners to consider pursuing the credential as a way to further their professional knowledge and practice.”

Christina Yumul, APR

Christina Yumul, APR is the founder of Storieology Communications based on Maui. She serves on PRSA Hawaii’s board as the Maui Nui affinity committee chairperson. She has also been recognized by PRSA with a National Silver Anvil “Award of Excellence” for consumer marketing.

Krista L. Groothuis, APR has worked in Hawaii’s hospitality, travel, health care and non-profit industries since 2001. She is currently building a business venture with her husband and provides pro bono PR services for New Hope Oahu in Hawaii Kai.

Krista L. Groothuis, APR

PRSA Hawaii will formally recognize Yumul and Groothuis, along with the previous APR recipient, David Pettinger, APR, during a pinning ceremony at the 33rd Annual Koa Anvil Awards on July 28, 2016.

For more information on the APR credential and how to apply, and to see a list of current PRSA Hawaii APR members, visit prsahawaii.com/APR-Program.

About PRSA Hawaii

Chartered in 1947, PRSA Hawaii is one of six founding chapters of PRSA. Committed to advancing the standards of the public relations profession, the chapter’s mission is to build value, understanding, and the demand of public relations professionals in Hawaii. For more information visit prsahawaii.com.

# # #

Media Contact:

Duke Gonzales

PRSA Hawaii Accreditation Co-Chair

duke.gonzales@usps.gov

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