Two PRSA Hawaii Chapter Members Earn APR Certifications

HONOLULU – (December 9, 2016) The Hawaii chapter of the Public Relations Society of America (PRSA) announced two members have achieved the industry’s prestigious APR credential – Liane Hu, APR of Olomana Loomis ISC and Melissa Torres-Laing, APR of Bank of Hawaii. The Hawaii chapter now has a total of 28 active APR members.

The Accreditation in Public Relations (APR) is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and its ethical practice, and who are selected on the basis of broad knowledge, strategic perspective, experience and sound professional judgment.

“We congratulate Liane and Melissa for successfully demonstrating their mastery of strategic communications and joining an esteemed group of public relations professionals who are committed to growing their professional knowledge and continually refining their skills,” said PRSA Hawaii Chapter President David Pettinger, APR. “As awareness of the APR credential grows, I hope to see more members of PRSA choose to pursue it.”

Liane Hu, APR

Liane Hu, APR (above), senior communications project manager, Olomana Loomis ISC: “I chose to pursue the APR because I believed it would be valuable to my development as a communications strategist. I saw earning my APR as a way to challenge my thinking, reinforce my technical skills and deepen my knowledge.”

Melissa Torres-Laing, APR

Melissa Torres-Laing, APR (above), vice president and corporate communications administrator, Bank of Hawaii: “The journey to accreditation was an opportunity to acquire new skills, build upon existing ones, and ultimately enhance my expertise in the strategic planning, execution and evaluation of public relations.”

For more information on the APR credential and how to apply, and to see a list of current PRSA Hawaii APR members, visit our APR web page.

About PRSA Hawaii

Chartered in 1947, PRSA Hawaii is one of six founding chapters of PRSA. Committed to advancing the standards of the public relations profession, the chapter’s mission is to build value, understanding, and the demand of public relations professionals in Hawaii. For more information visit prsahawaii.com.

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